We have a jam-packed week for the industry with so many great exhibitors, presentations and of course the Industry Awards Ceremony taking place online from Monday 28th March to Friday 1st April. With COVID numbers skyrocketing at the beginning of the year and again in some states, this years’ Fair provides a safe and effective platform for both our exhibitors and our guests to show and source new and exciting products for the 2022 buying period.
Let’s start with our exhibitors.
We have a great mix of product on display from some of Australia’s best suppliers as well as lots of fantastic trade fair specials for those who attend. Also, thanks to Big Balloon, Spin Master, U.Games and The Walt Disney Company, just by attending meetings and some of the live presentations during the week, delegates will be in the running to win a prize pack from these fantastic companies.
With the Fair moving online, the ATA’s awards ceremony will also be held digitally, and this year Hasbro Australia will be sponsoring the event which is exciting and a huge thank-you goes to the team for their support! The program for the ceremony will again include the Rising Star award, The Product of the Year and Licensing Awards as well as our two predictive awards being Judges Choice and the Just Kidding, Kids Choice Award. On top of all of that, we have live presentations from Christie Nicholas of Mumpower, Surbhi Malhotra of The NPD Group and Claire Garner of The Insights Family.
With the Fair moving online, the ATA’s awards ceremony will also be held digitally, and this year Hasbro Australia will be sponsoring the event which is exciting and a huge thank-you goes to the team for their support!
Alice Sanderson
A big thanks goes to all that have made this event a success, with a special shout out going to The Toy Universe who are this years’ Toy Fair media partner. It’s exciting to see a fresh new magazine that is dedicated to reporting all the exciting news and events that the industry in Australia has to offer.
If you haven’t already, make sure you take part in Toy Fair Digital 2022! For any queries on the platform please feel free to reach out to the ATA team.
This is a fun and amazing industry to be a part of and I cannot wait to see you all online in 2022 and live and, in the flesh, next year at the 2023 Toy Fair in Melbourne.
